really like this packaging as well as the products. Just saw the tomato paste that comes in a tube recently and it is only 99 cents. How many times do you use half a can of tomato paste only to throw the rest out. Or I sometimes freeze it only to have it disappear to the back of the freezer somewhere.
This packaging is so pleasing. Colors relate to the product. Good choice of fonts and I really like the illustration style. I pretty much just love Trader Joe's anyway. And feel so lucky to live in a city that has one. It is funny how I HATE to grocery shop but LOVE to go to Trader Joe's.